Egg Farmers of Canada is a not-for-profit organization helping hardworking Canadian farmers supply Canadians with fresh, local, high-quality eggs. The company manages the national egg supply and promotes egg consumption while representing the interests of over 1,000 regulated egg farmers in all 10 provinces and the Northwest Territories.
GET CRACKING®. Egg Farmers of Ontario
About the Project
The goal was to enhance the organization’s online presence and optimize its website for both user experience and SEO performance. The goal was to improve visibility and engagement with consumers, while also ensuring the website's backend infrastructure could support future growth and functionality. The project began with a website migration from Drupal 7 to Drupal 8, which served as the foundation for the improvements. Danavero not only handled the migration but also developed new features to enhance the user experience.
The project was taken by Danavero Inc. to provide SEO promotion services, but during the audit, the necessity of the site migration to Drupal 8 and improvement of UX design was discovered. Danavero identified that the existing website, built on Drupal 7, no longer met evolving technical demands. A migration to Drupal 8 was required to support future growth and functionality.
Additionally, the website's user experience (UX) design needed improvement to make the site more engaging and accessible for visitors. The project also called for optimizing the website for better search engine visibility and integrating interactive features to enhance consumer engagement.
Danavero Inc. migrated the website from Drupal 7 to Drupal 8, including new features development, maintenance, service, and support. The website upgrade consisted of improving UX and search capabilities, a user cabinet to save recipes and build meal plans, integration with a user calendar, and printable shopping lists. Additionally, ongoing maintenance and support were provided to ensure optimal performance. The website now aligns with modern SEO best practices to increase search engine rankings and drive more organic traffic.