ePromo Case Study| Danavero

SIZE

6 specialists

DURATION

7 month

LOCATION

#USA

AREA OF EXPERTISE

#Enterprise #HealthCare

SERVICES

#Custom Software Development

TECHNOLOGIES

#Java #Spring #Scala #PostgreSQL #React

About the Project

Customer:

IQVIA empowers the life sciences industry with cutting-edge analytics, innovative technology solutions, and comprehensive clinical research services on a global scale. IQVIA ePromo is a highly scalable, cloud-based content management system (CMS) solution that addresses your organization’s growing commercial content demands. Rise above the challenges of the rapidly evolving digital landscape and content globalization with ePromo’s sophisticated features and out-of-the box configurations based on industry expertise, adapted to your needs.

Project overview:

The request was to develop a content management system tailored to the unique demands of reviewing and approving pharmaceutical advertisements. The goal was to create ePromo, a cloud-based CMS designed to streamline complex workflows for managing advertising claims. This system enables users to annotate advertisements and seamlessly link claims to supporting reference materials. Built with deep industry expertise, ePromo is adaptable to IQVIA’s evolving content management needs in a dynamic, globalized market.

Challenge:

The challenge lied in managing the complex process of reviewing and approving pharmaceutical advertisements. A content management system had to handle stringent regulatory requirements, streamline workflows, and ensure seamless collaboration across teams. As IQVIA’s clients operate worldwide, the solution is supposed to be highly scalable and adaptable due to advertising standards. Moreover, various regional regulatory requirements need to be taken into account. Structured claims tracking and evidence linking were challenging for the solution.

Results:

Danavero built a system that is used for clients to review and approve pharmaceutical advertisements. This area of the industry is mostly self-governed in an adversarial fashion (i.e. pharmas check each other's advertisements). Each advertisement can make some number of "claims" about a drug/product, but which must be backed up by some reference material. The ePromo system allows for medical, legal, and regulatory reviewers in a pharma to mark up advertisements with comments, and for the workers managing the process to track the claims made in an advertisement, and how they link to evidence.

Our Team on this Case

The Danavero team involves innovative technologies to gain customer success. In case, your company needs a reliable solution, contact us to discuss your project!

Product Team:

Project manager

Development Team:

Tech Lead

DevOps Engineer

Backend Developer

Frontend Developer

Schedule a Call

Verified Reviews

Call

Business Analysis

Bulk Estimation

Negotiation

Detailed Estimation

Project Development

Result

Call

First, we have an intro call and discuss your vision, goals and specific needs. This helps us understand your project’s scope and how our technology solutions could best support your business.

Business Analysis

In the next step, our team conducts a careful business analysis to dive deeper into your project’s requirements. We evaluate your targets and potential challenges to ensure our solutions are perfectly aligned with your strategy and deliver maximum value.

Bulk Estimation

Based on the initial call and business analysis, we provide a bulk estimation. This preliminary budget gives you a broad understanding of the project's financial effort, helping you plan resources and prioritize features effectively.

Negotiation

Once estimate is provided, we give you time to review and get back to the discussion to refine the project scope, timelines, and costs. Our goal is to reach a mutual agreement that balances your budget constraints with the desired project outcomes, ensuring a win-win situation for both parties.

Detailed Estimation

After we have final requirements settled, we prepare a detailed estimation. This comprehensive breakdown includes specific costs, timelines, and deliverables for each phase of the project, providing transparency and setting clear expectations.

Project Development

Here’s the time to bring your ideas to life! We focus on the prioritized features, take care of the technical implementation and quality assurance, at the same time allowing you to monitor the process and make informed decisions throughout all the development stages.

Result

We’ve got it! A dynamic, user-centered, enhanced product is ready to boost your business. And your vision is transformed into a scalable solution tailored to your needs.